Hillary Clinton's Bases of Support

Defining a candidate's bases of support are one of the most important parts of a campaign because these groups of people are the ones that the candidate can rely on to vote for them during an election. Each candidate has a different base of support based on that candidate's views on policies, social problems, and their background. Normally, each party also has distinct coalition that will vote for any candidate in their respective Republican and Democratic Parties. For instance the Republican Party coalition has traditionally been composed of Southern whites, Evangelicals, Veterans, men, married women, voters who are older, and voters who live in the Central Plains region of the United States. On the Democratic side, minorities such as African Americans and Hispanics, secular voters, members of the LGBT community, single women, voters who are younger, and voters who live on the East and West Coasts of the United States. While these demographics are changing with every election, for the most part these coalitions have remained the same for this year's Presidential Election.

As a candidate running on the Democratic Party ticket, Hillary Clinton is tapping in to these traditional bases of support to strengthen her run for the presidency as well as show that she has the ability to attract voters from all across the country and from a variety of backgrounds. One statement that she has continuously made regarding this idea in recent weeks is that "I've gotten more votes than anybody running on either side" from a "wide, broad base" as she recently announced on CBS's Face the Nation with John Dickerson. By stating these claims, Clinton hopes to continue to add to her supporters as voters realize that she will likely be the Democratic Nominee and potentially the next President of the United States.

According to exit polls from CNN Politics and the most recent New York Primary held on April 19th, this "wide, broad base" of supporters comes from women, voters over the age of 30, and voters who identify with the Democratic Party. While the New York Primary is a closed primary, meaning that only people who have registered with a political party prior to the election can vote, there is still a substantial amount of data that can be gathered from these polls. For instance, Clinton won the women's vote 67% compared to Sanders 37%; the African American vote 75% to 25%; and the Latino vote 64% to 36%. However, when it came to education and income levels, voters were almost evenly split between the two candidates with Clinton beating Sanders in these areas by an average of 10 points rather than something more drastic like 20 or 30 points.

The large margin that Clinton has been able to secure among minority voters echoes the large bases of support that President Obama achieved when he ran for president in both 2008 and 2012. Obama's coalition was made up of younger voters who may have never voted before and minority voters who tended to be overshadowed by other candidates in the race. Clinton has latched on to this idea by promoting her campaign as a continuation of Obama's presidency in some ways, in order to gain support from his supporters.

However, Clinton has had trouble gaining support from specific groups during this election cycle, most notably younger voters under the age of 30. These voters are the voters that helped push Obama to his wins in 2008 and 2012 because they had never voted before and were excited to become a part of the political process and use new technologies such as Twitter to get their opinions heard. These voters tend to overwhelmingly support Sanders as can be seen in many exit polls where Sanders has beaten Clinton by over 30 points when it comes to voters under 30. Clinton has also struggled to gain support from white, rural men and may also be struggling to get votes from unions. Unions are traditionally a large part of the Democratic base, and still are, they just tend to favor Sanders over Clinton in certain cases. One of Sanders' key issues has been income inequality which many unions face as they negotiate contracts for their workers in order to raise wages so that their workers can support themselves. While Sanders has said that he strongly supports the $15 minimum wage movement, Clinton has said that she supports a movement to raise the minimum wage to $12, a number not quite as extreme as $15. Though these positions seem similar to the outside eye, Clinton may need to strengthen her support of an increase in minimum wage as it gets closer to the general election so she can gain support from Sanders' supporters if he does not get the nomination in July.

Clinton will need to continue to work on gaining support from Sanders' voters in the coming months in order to ensure that they vote for her rather than voting for the Republican Nominee or not voting at all. The following image is from NBC News as part of their coverage after the New York Primary which shows what voters under 30, some of Sanders strongest supporters, would do if Clinton was the Democratic Nominee. While it is a great sign that 45% would definitely vote for her, Clinton must work to gain support from those who say they would probably vote for her and those who would not vote for her. Gaining support from these voters means that there is a smaller chance for Trump to convert these voters to his campaign and lose the race for the Democrats. To do this Clinton must continue to tout her leadership experience and showcase how her qualities would make her the best fit to be the next president. She will also need to make sure to avoid any gaffes and work on the character that her campaign gives off so that voters can see she is more honest and trustworthy than the media tends to portray her as.

Strategies for the Democratic Candidate for the General Election

It's been almost three months since the first presidential primary votes were cast in Iowa and New Hampshire and millions of people across the country have cast their votes for who they think should be the next President of the United States. The field of candidates has narrowed from almost 20 contenders at the start of the year to just 5 candidates between the two parties: Businessman Donald Trump, Senator Ted Cruz, Governor John Kasich, Secretary of State Hillary Clinton, and Senator Bernie Sanders. As the party conventions and the general election draw near, candidates will begin to think about the strategies they will need to use in order to win the White House. Because of the traditional demographics that make up each respective party the strategies that candidates use will vary significantly, especially depending on the platform that they have created throughout the election so far. Since I have been following the Democratic Primary, specifically Hillary Clinton, throughout this primary season here are my top five strategy suggestions for her, or Bernie Sanders, for the general election.

1. Focus on the Issues
The point of elections, especially for the presidency, are more than publicly beating up on your opponents and seeing who is leading in the polls, although that is what the media tends to focus on with their "horse-race politics." The issues that candidates talk about on the campaign trail are often the policies that they will try to pass as legislation once they are elected President, so it is important for the Democratic Candidate to clearly state their views on the salient issues of this election. That means stating their stance on income inequality, immigration, gun control, women's rights, LGBT rights, and the economy. These issues have become the most debated topics of this year's election on the Democratic side and are the one's that the American people care about the most thanks to candidates like Sanders and Trump who focus solely on some of these issues at times. Not only would the Democratic Nominee need to talk about their opinions on these issues, but their opinions need to align with the Democratic Party's overall platform as well so that elections held at the state and local level can build off of what the national candidates are doing. Focusing on the issues also helps voters distinguish between the two parties and know which candidates would work on fixing areas that concern them the most.

2. Work on Image and Leadership Qualities
With the New York State Primary held earlier this week, the issue of leadership was a frequent topic of debate among the Democratic Candidates. Accusations that Sanders said Clinton was not qualified to be President of the United States not only hurts that candidate specifically, but the party in general. In comparison to the Republican Party Primaries this year, the Democratic ones have been extremely peaceful and polite and this atmosphere cannot change if the Democrats hope to win the general election in November. Whoever becomes the Democratic Nominee will need to focus on their record of experience and how that will prepare them for the White House whether that is the time they have spent in the Senate or time as the Secreatary of State. The Democratic Nominee will also need to work on their image and potentially continue the image that President Obama has created for the party as one that helps people who are disadvantaged get the rights that they deserve.

3. Unite the Party
Though the Democratic Party has appeared to be more presidential at times than the Republican Party, there is still a certain amount of division within the party. As with any race, supporters of particular candidates are often loyal to their candidate and have a hard time switching their support if their candidate does not win the nomination. However, a scenario where Sanders supports refuse to support Clinton as the nominee or vice versa could be detrimental to the party and potentially lose the White House to whoever the Republican Nominee turns out to be. In order to unite the party to defeat the Republicans, the Democratic Nominee will need to help fund raise for other candidates running on the Democratic ticket at both the local and state level and make appearances for these candidates at various campaign events. This would help create unity because it would show that all of the Democratic candidates have similar views on the issues and make everyone in the party feel like they are important and that their concerns were being heard.

4. Strengthen the Coalition
Every political party has a specific coalition that they depend on during elections to vote for their candidates. On the Democratic side their coalition, or base, consists of minorities including African Americans and Hispanics, younger voters, people who tend not to associate with a specific religion, members of the LGBT community, and people who live on the East or West coasts of the country. By focusing on issues that members of these communities care about such as immigration reform, decreasing the economic inequality among classes, and creating affordable college, the Democratic Nominee will know that on the first Tuesday in November when these groups go vote that they will be voting Democratic. However, the Democratic Nominee cannot depend solely on these people to win the election for them. The nominee will have to broaden their message to a certain degree so that Independents or other undecided voters will consider voting for the Democratic candidate rather than the Republican one.

5. Us vs. Them Mentality
Due to the extremely polarized political world that we currently live in, it is necessary for the Democratic Nominee to play into this mindset of Us vs. Them in order to win the general election. This strategy can work better than it may have in previous election cycles because this year's elections have seem some very nontraditional candidates on the Republican side. By exploiting these characteristics that show how unqualified and disrespectful some of the Republican candidates have been, it could show voters that the Democratic Nominee is much more qualified and trustful to be the next president than the Republican Nominee could ever be. However, the way in which the Democratic Nominee creates this image cannot be extremely explicit. Instead they would need to show their qualifications through campaign ads, speeches, and endorsements rather than simply stating that the Republicans are bad and the Democrats are good because this type of speech could backfire on the Democrats and make them seem greedy more than anything else.

Cadidate Standings in Terms of Delegates and Polls

After 33 primaries and caucuses in the 2016 Presidential Election, the race to the nomination is more than halfway done. Leading on the Republican side is Donald Trump with 743 delegates, followed by Ted Cruz with 517, and John Kasich with 143. On the Democratic side Hillary Clinton leads with 1,749 while Bernie Sanders has 1,061 delegates. With just 882 delegates left for the Republicans to distribute and 1,955 delegates for the Democrats, there is still a fair amount of uncertainty surrounding who the nominees will be for each party.

On the Republican side, the nominee must claim 1,237 delegates in order to win on the first ballot. While Trump has been the front runner for most of the race, it is unclear whether he will reach the 1,237 benchmark before the nominating convention in July. As more candidates on the Republican side have dropped out, support for Cruz has increased and so has the number of delegates he has been receiving. Cruz now has the possibility to unseat Trump and claim the nomination for himself if he continues to gain momentum as the last few states vote in the primaries. Cruz's commanding win in Wisconsin on Tuesday showed that he has the capability to handily defeat Trump; in fact, he is the only candidate who has repeatedly been able to do this. Polls from Real Clear Politics show that Trump is beating Cruz by just 5 points nationwide 40% to 35% respectively, while Kasich is in a distant third with 20% (McClatchy/Marist). Kasich has not given up hope on the possibility that he could be the next Republican nominee however. If neither Trump nor Cruz have reached the 1,237 delegates by the convention, Kasich could have the opportunity to win the nomination after the first round of voting at the convention. Though Trump, Cruz, and other leaders in the Republican party have called for Kasich to resign from the race, he continues to stay in, most likely as to counter their extreme ideologies to his more traditional, moderate ones.

On the Democratic side, the nominating process has also stayed competitive long after many political pundits thought it would. Sanders has been able to rise from an unknown candidate to one of the most prominent political figures in just 11 months after announcing his bid for the presidency. While it seemed that Clinton would easily defeat Sanders in the first few races, she has not been able to compete with the amount of grassroots support that young Americans have been showing Sanders. The most recent poll from McClatchy/Marist shows that Sanders is leading Clinton by 2 points, 49% to 47%, respectively. However, other polls show that Clinton is still leading the race over Sanders, anywhere from 6 points to 18 points ahead (Pew Research, Public Policy Polling). While the tightening of polls increases the confidence of Sanders supporters, it is still highly unlikely that he will be able to gain the Democratic nomination before the convention. He trails Clinton by almost 700 delegates with 400 or so of those delegates being Super Delegates. These Super Delegates are leaders of the Democratic party and include representatives from Congress who are likely to continue to support Clinton because she is the establishment candidate on the Democratic side. For Sanders to convince these Super Delegates to shift their support from Clinton he would need a win from a major Democratic state such as New York, which could potentially happen, to show these Super Delegates he has what it takes to win.

Looking forward to the end of the Presidential Primary season it is incredible to see how much has changed since the first votes were cast in Iowa in February. Both fields of candidates have been narrowed down considerably, though it is still unclear who each party's nominee will be. While Trump and Clinton still hold leads over their rivals, the commanding lead they once had has almost evaporated. Polls are ever changing and known to inaccurately predict winners, like Sanders victory in Michigan in March, so they must be carefully analyzed and taken with a grain of salt as the campaigns march forward to the conventions and general election.